Most founders run on a different number: a monthly SEO line item, a content budget, a cost-per-lead target. None of those is the size of the market itself, and someone is collecting most of it today.
For example, one expense-management market: $2.84M a month, with Concur holding $800K and the client at $60K, a DR 28 against the field's DR 52, closed by 48 commercial pages. Your numbers will be your own. The shape is the same.
Collect the searches your buyers run, their volume, and their commercial value, then total them in dollars.
Pull the ranking domains, measure how much of the market each holds, and measure the authority gap to your site directly.
For every cluster of searches, classify the intent of the pages that win it, and reverse engineer the set of pages you would need.
Look at where the winning pages get their links, and the page-level relevance holding those positions.
Every figure traces to live SERP data, so you can verify any of it in any tool. No tool assembles and prices the whole market on one page. That is the work.
Google has already run the experiment. Every ranking page is a position the market rewards today. A defined market worth a specific number of dollars, with a known set of holders and a measured gap, is a thing a founder can make a capital decision about. "SEO" is not. We size, share, and map. We do not promise positions.
The SaaS founder or CMO about to make a real decision about organic search, who wants the market in front of them first.
And the skeptical CEO who has been pitched SEO before and discounted it, because it arrived as a claim instead of evidence. The Blueprint is a readout of what Google already rewards in your market. You cannot argue with the current standings. You can only decide whether to compete in them.
A one-time fixed price, delivered in 24 hours. Not a retainer.